Product & Design Leadership

Giacomo Bianchi, PhD

I align designers and engineers to ship scalable systems. I reduce friction in complex interfaces, unify fragmented codebases, and establish governance that makes design systems work in production.
I've taught 1000+ students across UX/UI and cross-cultural management.

Driving Measurable Impact

From From leading design systems at Dow Jones to teaching at EAE. I focus on systems that scale and teams that succeed.

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DOW JONES - 8 BRANDS ALIGNED

Before: 8 brands with separate design and engineering teams. Each team had different processes, priorities, and platforms.

After: Co-owned roadmap and led adoption across 60+ designers, 120+ stakeholders. Spearheaded token-first architecture. Reduced component complexity 20%.

Impact: 200K+ components in production. 30% productivity increase through improved workflows. WCAG 2.2 compliant.

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INTERACTION FRICTION

Before: VOD platform required 10+ button presses to switch profiles. 3-axis navigation confused users.

After: Heuristic evaluation identified friction. Redesigned to 4 presses. Clear 2-axis structure.

Impact: 60% faster profile switching. WCAG AA accessible. Scaled across TV, mobile, tablet, car.

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STUDENTS MENTORED

Before: Theory-heavy lectures with limited real-world application.

After: Project-driven learning across design and management disciplines.

Impact: 7 years teaching at EAE Business School. 2 master's programs. 19 project teams annually.

How I Lead

Through people, product, and strategy

Through People

  • Facilitated cross-brand collaboration and design critiques at Dow Jones
  • Bridged design-engineering gap through 1:1 key role relationships and problem-solving meetings
  • Taught 1000+ students across 2 official master's programs at EAE Business School

Through Product

  • Co-owned design system roadmap and sprint planning
  • Led SGPV product evolution over 18 months (PhoneGap → Flutter + AI) serving 15 FMCG clients
  • Balanced user value with technical constraints across B2B and B2C platforms

Through Strategy

  • Improved UAT/QA workflows - 30% team productivity increase
  • Proposed removing VOD welcome screen despite stakeholder attachment - prioritized user value over internal preference
  • Managed feature backlog and prioritization for B2B platforms - balanced user value with technical constraints

How I Work

Merging strategy, design, and technology through empathy and clarity

Giacomo Bianchi portrait

Product Design

Research → Strategy → Design → Testing → Delivery.

I run heuristic evaluations, user interviews, and usability tests to validate decisions before engineering builds.

Product Strategy

Roadmaps, Prioritization, Stakeholder Alignment.

I co-own product roadmaps and prioritize features based on user research, business goals, and technical constraints. I've led strategic decisions across design systems, mobile apps, and B2B platforms.

Front-End Development

React, Flutter, Dart, HTML5, CSS3, JavaScript, TypeScript, Tailwind.

I code functional prototypes to bridge design and engineering. This shared language helps me validate feasibility early and align teams on technical approach.

AI-Augmented Workflow

ChatGPT, GitHub Copilot, Vertex AI, Midjourney, Cursor, AI Agents.

I use AI throughout my design process. Following design thinking principles, I accelerate feedback loops and improve decision-making through rapid iteration.

My technical background allows me to bridge design and engineering - prototyping rapidly and participating in architecture discussions. I use AI tools to validate ideas in hours instead of weeks, building working prototypes that teams can react to instead of debating abstract specs.

What Colleagues Say

"Giacomo is a very good assets when it comes to build bridges between design and tech. Not only he has a very good understanding of both sides. His best characteristic is the ability to talk to both i...

Antonella Sassu

Senior Manager Product Design B2B • Tech Company

Antonella Sassu

"I had the pleasure of working closely with Giacomo as a Design Lead Technologist at Dow Jones, and I can confidently say he is an exceptional professional. Giacomo played a critical role as a bridge ...

Oana Stroe

Design Lead | Product | UX Advocate• Tech Company

Oana Stroe

"I had the pleasure of working with Giacomo while teaching Intelligent Capital and Talent Management in the Master´s in International Business program at EAE Business School. He not only helped organi...

Frank Longo

Higher Education Leader • Universty

Frank Longo

" I had the opportunity to be instructed by Giacomo in UX/UI at EAE. Giacomo's extensive experience and insightful perspective in this field provided me a solid foundation to effectively prepare and m...

Ismael Ruiz Gutierrez

Marketing Strategy & Business Consultant • Former Student

Ismael Ruiz

"Giacomo acted as consultant on a personal project that involved the design and implementation of a website. He mentored me and guided me through several difficult choices pointing at the direction to...

Sergio D'Argenio

Data Analyst • Tech Company

Sergio D'Argenio

Product & Design Leadership

Explore my work leading cross-functional teams, building design systems, and driving measurable business impact.

Explore Product Work

Teaching & Research

Discover my experience teaching 1000+ students and bridging academic research with industry practice.

View Teaching Portfolio